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Our Service Offerings
Social Media Strategy & Content Dev.
What it is: Content ideation audit → identify and clarify message; Develop target audience/personas → develop specific messaging → content pillars → 90-day roadmap → creative brief templates. Outcomes: Objective Clarity, upfront focus, and development of reusable template systems for content creation.
PR Influencer and Partnership Dev.
What it is: Media relations, thought-leadership development and placement, influencer sourcing/training, partner cross-promotions. Outcomes: Establishing Credibility + reach with the right audiences. Sample deliverables: Media list & pitch angles, briefing docs, influencer brief & UGC guidelines, monthly placement report.
Campaign Activation and Conversion
What it is: Organic cadence + paid campaigns + landing pages/lead magnets + email/SMS flows + in-platform CTAs. Outcomes: Messaging Pipeline you can quantify and measure (leads/sales). Sample deliverables: Channel plans, campaign buildouts, offer/LP copy, marketing automation maps, A/B test plan.
Campaign Analytics Enablement & Training
What it is: Establishing Dashboards, KPI schema, ROI calculator, experiment design, post-mortems, team workshops (group & role-based). Outcomes: Results analysis, Continuous improvement and in-house capability. Sample deliverables: KPI dashboard, weekly scorecards, ROI model, 3-part workshop series, playbooks & rubrics.
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